5 Signs Your Small Business Needs Mobile Marketing
As of this year, there are now more Americans using mobile devices than those using laptops. It's official – the mobile world is here. The majority of consumers choose to research products and services...
View ArticleCTIA Updates SMS Marketing Rules – Is Your Campaign Still Compliant?
Why did the CTIA SMS marketing rules change? In January 2014, AT&T, Sprint, and T-Mobile agreed to stop billing customers for premium short code messaging. With a considerable amount of the...
View ArticlePredictive intelligence boosts social and mobile marketing campaigns
Bombarding customers with irrelevant communications is not an effective way of getting across a marketing message and generating new sales. The key is to understand the consumer and deliver the right...
View ArticleThe 4 Smartest Moves for Your Mobile Marketing Dollars In 2015
The significant growth in mobile marketing/advertising over the last five years has proven that the mobile channel represents the future of the industry. Analysts now estimate that by 2017, mobile will...
View ArticleMobile marketing tips for 2015: local notifications and more next-gen trends
Research has shown that 86% of Americans now use their mobile phones for what is called “just-in-time information”, opening up a world of on-the-go opportunities for creative marketers to sell their...
View ArticleMobile Marketing: The Week in Review
Mobile Marketing The Week in Review1 Mobile Marketing: The Week in Review In case you missed it, here are some of the top stories in mobile marketing and advertising we've been following this week....
View ArticleApp Marketing Hacks for the New-to-Mobile Marketer
App Marketing Hacks for the New to Mobile Marketer image Blog Featured Image of Popsicle Stick The web is your playground. Blogs? You could write them in your sleep. Emails? Easy as pie. SEO? You know...
View Article5 Ways to Use Social Media for Business | Roxstar Marketing
5 Ways to Use Social Media for Business. Social media reaches millions of people every day and is one of the most direct and immediate ways into the hearts and minds of customers. Here are five ways...
View Article20+ stats that show the state of mobile marketing in China
But just how big is the opportunity and how are Chinese marketers approaching the challenge? A new report from Econsultancy and the Mobile Marketing Aassociation answers these questions and more. The...
View ArticleMobile Marketing Startup Jana on Keeping up with Surging Growth
Since Boston startup Jana released its targeted mobile advertising offering Marketplace in March, the Back Bay based startup has seen a spike in interest around the service—which lets emerging-market...
View Article2015 Mobile Marketing Predictions – from 2005 (Pt 2): Mobile Advertising
As longtime readers of my books, blog and posts here in iMedia will tell you, I'm not exactly bullish on mobile advertising. At least not in its current model, which mostly takes the conventions from...
View Article23 Outstanding Social Media Marketing Guides – Webbiquity
10 Steps Using Social Media For Business Development by Soulati-TUDE. Jayme Soulati walks readers through 10 steps for “good old-fashioned networking” on social media to fuel business development,...
View ArticleMobile Will Revive and Redefine Content Marketing
Indeed, the real challenge for mobile marketers is not only to provide something compelling to view, but also to engage and re-engage with established audiences—79 percent of whom have their...
View ArticleHow to Use Social Media for Mobile Marketing
Done For You System, Watch This FREE Presentation Below http://clickfordetailsnow.com/ExclusiveWealthVideo Find the Right Best Social Media Platforms for Mob…
View ArticleSocial business and social media marketing for managers
Social media for business. Does it work? | SmallBizBooster on Content sharing: what content people share and why · How Content Marketing and Content Strategy Work Together – Vorongo – Content Writing...
View ArticleSix Mobile Marketing Tips for Small Businesses
But navigating mobile marketing can be confusing for small business owners, who must avoid bombarding people with unwanted texts while they're slogging through crowds of holiday shoppers. So how can...
View ArticleStrategies To Enhance Mobile Marketing
U.S. advertisers this year will have spent $8 billion more on mobile ad spending, but if I could make one wish for 2015, it would be that more companies would direct as much attention to their mobile...
View ArticleWhy Microsoft's Mobile Marketing Strategy Hinges on iOS and Android
Even with the popularity of the MacBook Air, OS X still has only a very small share of the business desktop and notebook market. And as CEO Satya Nadella pointed out at the Microsoft partner conference...
View ArticleThe Top Three Mobile Marketing Trends to Watch in 2015
Increase in localized content and network. Consumers in developing nations have trouble accessing localized content, as shown in Upstream's "2014 The Next Mobile Frontier Report" (email required) with...
View Article5 Digital Marketing Trends for 2015
Digital Marketing Trends to Capitalize on in 2015 are: 1. Particpation Marketing 2. Smart Content 3. Focus on Customer Experience 4. Human Conversations 5. M…
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