DialogTech Mobile Marketing Pinpoints Callers
DialogTech Mobile Marketing Pinpoints Callers This week, DialogTech announced the launch of DialogTech for Mobile Marketing, the first and only “comprehensive marketing solution for tracking,...
View ArticleHUL plans to let other firms use its mobile marketing channel Kan Khajura Tesan
MUMBAI: One of the country's biggest FMCG companies, Hindustan Unilever (HUL), plans to open its mobile-based marketing platform Kan Khajura Tesan (KKT) to external advertisers. KKT, the fully...
View ArticleSwrve Serves Up Something New in Mobile Predictive Marketing
This week in San Francisco, the folks at Swrve, a provider of mobile marketing automation, unveiled the Swrve Predictive Marketing Suite. Billed as being the first to combine predictive analytics with...
View ArticleDialogtech Launches Mobile Marketing Solution – Dialogtech for Mobile Marketing
Leading provider of call analytics and automation, DialogTech has announced the launch of DialogTech for Mobile Marketing, which is the first of its kind comprehensive marketing solution for...
View ArticleAppsFlyer Touts 'Multi-Touch Attribution' Analytics for Mobile Marketing...
That's the announcement from the leading mobile marketing attribution and analytics platform, according to the briefing provided to MMW this morning. AppsFlyer is busying hyping the impressive release...
View ArticleFrom Intent To Purchase: Taking Mobile Marketing to the Next Level
From Intent To Purchase: Taking Mobile Marketing to the Next Level The following is an exclusive guest contributed post from Dippak Khurana, Founder & CEO of Vserv. Economics in India works very...
View ArticleSwrve Launches Predictive Marketing Suite For Mobile Apps
Swrve, a mobile marketing automation company, has announced the launch of the Swrve Predictive Marketing Suite, a set of tools that lets marketers engage with consumers proactively in mobile apps based...
View ArticleTen social media trends that will shape marketing over the …
It's 2015 and brands have figured out how to best use social media for business. The last decade was filled with trial-and-error attempts to succeed as the operating environment evolved. However, the...
View ArticleDigital Marketing: Mobile traffic overtakes desktop
Some larger retailers have mobile apps with mobile mapping, in-store discounts, price-comparison tools and a host of other newfangled features. Small and mid-sized businesses can add other, less...
View ArticleDialogTech Releases DialogTech for Mobile Marketing
DialogTech, a provider of call analytics and automation, has launched DialogTech for Mobile Marketing, a comprehensive marketing solution for tracking, controlling, and optimizing revenue-generating...
View ArticleTime to Face the Inevitability of Self-Storage Mobile Marketing
If you haven't given much thought to how mobile marketing could impact your self-storage business, you're at risk of quickly falling behind competitors who may be capitalizing on a seismic shift in...
View ArticleKahuna Mobile Marketing Index: Nearly 90% of App Users Fade If Brands Fail to …
BUSINESS WIRE)–Kahuna, the leader in mobile marketing automation, today released its inaugural industry mobile benchmark report, revealing key insights to help brands engage customers with strategic,...
View ArticleMobile Marketing: In-App Messaging May Drive Higher Retention Rates
Yes, Localytics is in the app marketing industry and directly benefits from the use of in-app messaging. Localytics data does not show the negative effects of in-app messages (for instance, how many...
View Article9 Mobile Marketing Trends Dominating 2015
We can barely walk down the street without bumping into a stranger on their smartphone. So if you want to engage with your customers, you have to get mobile with your thinking. Mobile marketing spend...
View ArticleSubway Sinks Teeth into Fresh SMS Mobile Marketing Solutions
Subway Sinks Teeth into Fresh SMS Mobile Marketing Solutions MMW learned Tuesday morning that Mobivity, a provider of mobile marketing technologies and solutions, has been selected to power SMS mobile...
View ArticleMobile Marketing: Engaging with your audience
This means marketers needs to make sure the website and email actually looks good on mobile devices. One way to accomplish this by brute force – create two versions of everything, the old standard...
View ArticleAdmedo Launches App for Programmatic on Oracle Marketing AppCloud
“Admedo's Demand Side Platform (DSP) helps marketers to manage their programmatic advertising in-house with Oracle Marketing Cloud,” according to a provided statement. “The Oracle Marketing AppCloud is...
View Article5 Mobile Marketing Trends for 2015 and Beyond
Mobile marketing has evolved exponentially over the past few years. In fact, it recorded a number of milestones in 2014. Sample this report by HubSpot, according to which – Mobile commerce will account...
View ArticleAreaOne, Facebook Marketing Partner and Mobile DSP Provider, Expands …
Following years of serving the Asian markets' biggest mobile companies, AreaOne now becomes the first Facebook Marketing Partner to open offices in Beijing, China. “As one of the most important markets...
View ArticleThe 3 Key Considerations For CMOs When It Comes To Mobile Marketing
The guide touches on 3 key considerations for CMOs to think about when it comes to mobile marketing and includes a section for each consideration as to what may be holding them back from implementing...
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